Kirrivan

A CRM that ships the marketing tools with it — same system, no second app.

A SaaS CRM that combines lead and contact management with marketing automation — pipeline tracking, an email builder, automation flows, and campaign analytics in one dashboard.

Year
2025
Role
Product designer & engineer
Client
Kirrivan
Surfaces
CRM Dashboard · Brand & Showcase
Stack
Next.js, TypeScript, Tailwind, Figma, Claude Code
CRMSales PipelineLead ManagementMarketing AutomationEmail BuilderSaaS

Most CRMs handle contacts well and treat marketing as someone else's job, which is how teams end up paying for two SaaS products that don't talk to each other. Kirrivan combines lead and contact management with the marketing engine — an email design builder, sequence and automation flows, campaign and ad analytics, and billing — under one roof.

Pipelines, leads, and deals live next to the email builder, sequences, and automation flows. The motion library walks the operator through end-to-end flows so the product reads as one continuous system, not a bundle of features.

Sales dashboardDashboard builderLeadsPipeline kanbanLead detailEmail builderAutomationCampaigns

CRM Dashboard

Sales dashboard

01 / 08

Brand guidelines

Brand & Showcase

Brand guidelines

01 / 01

In motion.

Sales dashboard walkthrough

Dashboard KPIs

Widget cards

Dashboard create wizard

Contacts list

Leads list

Pipeline

Contacts, leads (table + kanban), deals, sales forecast — built for sales day-to-day.

Marketing

Email builder, sequences, automation flows, campaign and ad analytics.

System

Pipeline and marketing tools share one data and visual layer.

Motion

Seventeen interaction clips showing real flows — paginated so the page stays focused.

Next

Modo — Urban Coffee & Special Drinks

Modo — Urban Coffee & Special Drinks